Sony Manila Wedding Masterclass 2025: A Spectacular Showcase of Wedding Storytelling Excellence

Against the elegant backdrop of the Gallio Events Hall, a thousand creatives gathered for an experience like no other—the Sony Manila Wedding Masterclass 2025. A celebration of love, artistry, and storytelling. This immersive event brought together visionaries in the field of wedding photography and cinematography to share their wisdom, inspire, and elevate the craft of capturing the most cherished moments of a couple’s journey.

Creatives gathered to attend the Sony Manila Wedding Masterclass 2025

Leading the masterclass was Sony Alpha Professional Jason Magbanua, the country’s foremost wedding filmmaker, renowned for his cinematic storytelling that has redefined the industry. With years of experience and a portfolio of breathtaking wedding films, he continues to set the standard for wedding cinematography.

This year also marked the introduction of Jaja Samaniego as the newest Sony Alpha Professional. A celebrated name in wedding and portrait photography, Jaja is known for her dreamy, light-filled imagery that beautifully captures the essence of love and emotion. Her dedication to the craft and distinctive style make her an inspiring addition to the Sony Alpha family.

Sony Philippines' Managing Director, Shuhei Sugihara, welcomed attendees with an inspiring message about the evolving landscape of wedding storytelling and Sony’s commitment to pushing creative boundaries.

“The masterclass also highlights the importance of hybrid shooting—the ability to capture both photos and videos, a skill that is becoming increasingly valuable for shoots like weddings.” said Sugihara-san, “With Sony’s new technology, we aim to empower creatives to push the boundaries of visual storytelling”

Jason Magbanua: Love Stories Through Motion

Award-winning wedding filmmaker and Sony Alpha Professional Jason Magbanua led an in-depth session on the nuances of wedding cinematography. Attendees learned about:

• Emotional Storytelling: Crafting compelling wedding films that resonate with couples and audiences alike.

• Technical Mastery: The best camera settings, lens choices, and movement techniques for capturing wedding moments.

• Streamlined Video Editing: A hands-on session wherein Jason presented some of his previous works and guided the participants on the step-by-step process of editing.

“Sony empowers me and provides the tools to make my videos better. It is “the bar” for professional wedding filmmaking.” said Jason Magbanua. “My advice to aspiring videographers and editors is to practice. Put in your repetitions until you’re confident with yourself on the actual day of the shoot.”

Sony Alpha Professional Jason Magbanua shot by Don Rich Buenviaje

Jaja Samaniego: The Art of Wedding Photography

Renowned wedding and portrait photographer and Sony Alpha Professional Jaja Samaniego shared her expertise on capturing stunning wedding photos with a focus on:

• Personal Branding and Photography Approach: She shared insights on building a personal brand that distinguishes a photographer in the wedding industry, from curating a signature aesthetic, to fostering strong relationships with clients.

• Lighting Techniques: Using both natural and artificial light to create soft, flattering images.

• Composition & Posing: Directing couples for authentic and visually striking portraits.

• Adapting to real-life Situations: where Jaja shared techniques and tricks on how to create breathtaking wedding portraits.

“Sony has been with me and my team for the past years. One of its major strengths is the auto-focus system that provides a big help to us wedding photographers, especially in low-light conditions that would help me create those beautiful, timeless portraits.” To her fellow photographers who are planning to pursue wedding photography, her advice is to “Just be you, and you’ll be able to create those one-of-a-kind, special images that would last a lifetime.”

Sony Alpha Professional Jaja Samaniego shot by Don Rich Buenviaje

Touch & Try session with Sony Gear and Expert Insights

One of the highlights of the event was the Touch & Try session, where guests had the exclusive opportunity to test Sony’s latest cameras, lenses, and accessories. To provide a hands-on experience, three dedicated shooting areas were set up within Gallio Events Hall, each featuring a beautifully styled bride and groom couple. This allowed photographers and videographers to explore different lighting conditions, compositions, and creative techniques while experiencing the full potential of Sony’s imaging technology. Additionally, a Q&A session allowed participants to engage directly with Jason Magbanua and Jaja Samaniego. This interactive experience allowed participants to explore different settings, experiment with advanced features, and gain firsthand knowledge of how Sony technology enhances wedding photography and videography. 

Attendees also shared their enthusiasm for the masterclass, with many expressing how the event elevated their skills and understanding of wedding storytelling. “I’ve always wanted to photograph people, and why not in a setting of love and pure warmth. I believe that capturing photos using Sony makes this wedding masterclass more memorable.” – Yash, from Soulitude MNL. 

The event was made possible through the support of our official partners: Gutek, Hollyland, and Nanlite, whose cutting-edge equipment enhanced this creative experience. We were also joined by top camera dealers—AVID, Camerahaus, Henry’s, and JG Superstore—offering attendees access to the latest Sony gear and exclusive deals.

Touch & Try session with Sony Manila Wedding Masterclass Participants

Contest Giveaway: Best Wedding Portrait and Best Video Highlight

To further engage attendees, Sony announced an exciting contest exclusive to masterclass participants. The competition categories include:

• Best Bride or Couple Portrait Photo

• Best Video Highlight

Winners will receive an exclusive Sony Camera, with Sony’s wireless earphones WIC-100 as consolation prizes. Additionally, official partners Gutek, Hollyland, and Nanlite will be providing special gifts for the winners, making the prizes even more rewarding.

Event Experience & Takeaways

The event, held in Manila, welcomed an exclusive group of photographers, videographers, and media professionals, all of whom engaged in hands-on workshops, live demonstrations, and interactive discussions. Attendees left with valuable insights on composition, lighting, cinematography, and the emotional storytelling that defines unforgettable wedding visuals.

Beyond the technical training, the Sony Manila Wedding Masterclass ignited fresh inspiration among attendees, reinforcing Sony’s commitment to empowering creatives through innovation and education. The overwhelmingly positive response from participants reaffirms the event’s impact and highlights the growing demand for elevated wedding storytelling in the Philippines.

With the success of the Sony Manila Wedding Masterclass 2025, Sony continues to pave the way for groundbreaking creative experiences, ensuring that the next generation of wedding storytellers is equipped with the best tools and expertise to craft breathtaking visual narratives. Stay tuned for more events that celebrate artistry, technology, and the passion for storytelling.

For more updates on upcoming Sony events, follow the official Sony Alpha Philippines channels. #SonyAlpha